Online dating has become big business over the last decade. But does this mean we're looking for love in a different way?
our proclivity for sharing personal things with virtual strangers – whether because of a heightened sense of anonymity or reduced social presence – leads to intensely electric interactions. These "hyper-personal" relationships, as Whitty describes them, can create problems for people already in a committed pair. "Online seduction is just a click away," says Professor Ben-Ze'ev. Great for cheap thrills, but potentially destructive for long-term relationships.
http://www.guardian.co.uk/technology/2011/may/01/online-dating-untangling-the-web
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